A growing share of searches now end in an AI-written answer instead of ten blue links. BrandPepper makes sure that answer mentions you — with answer engine optimization built on the same foundation that ranks you in Google.
AI SEO (also called answer engine optimization or generative engine optimization) is the practice of making your business the source AI assistants cite when they answer buyer questions. BrandPepper does this by restructuring your content into direct answers, adding schema markup and llms.txt, and building the third-party mentions LLMs treat as proof of authority.
Your buyers no longer just search Google. They ask ChatGPT which agency to hire, ask Perplexity to compare vendors, and read Google’s AI Overview instead of clicking a result. If those answers don’t mention your business, you’re invisible at the exact moment a decision is made.
The fix isn’t abandoning SEO — AI engines are trained on and retrieve from the same web Google crawls. The fix is structuring your site so machines can lift your answers verbatim, and building the off-site mentions that make LLMs trust you enough to cite you by name.
Six workstreams, one goal: when an AI answers a question in your market, your name is in it.
We test the questions your buyers ask across ChatGPT, Claude, Perplexity, Gemini and AI Overviews, and score how often you appear versus competitors — your share of answer.
Pages restructured so every key question gets a direct, liftable 40–60 word answer up top — the format AI Overviews and LLMs quote — with depth underneath for human readers.
Organization, Service, FAQ and Review structured data on every page, plus an llms.txt file that hands AI crawlers a clean map of who you are and what you do.
Consistent NAP data, knowledge-graph presence and profile alignment so machines resolve “BrandPepper” — or your brand — to one trusted entity.
LLMs recommend brands other sources vouch for. We earn mentions in the listicles, review sites and publications AI engines retrieve from most.
Monthly re-testing of your question set across every major AI engine, reported next to rankings and revenue so you see the full picture of search.
Most websites were built for a search engine that returned links. AI engines read differently: they want direct answers, machine-readable structure and outside proof. If you can’t check every box on the right, AI assistants are answering your buyers’ questions with someone else’s name.
RUN MY FREE AI AUDITAEO is optimizing your content so answer engines — Google AI Overviews, featured snippets and AI assistants — select it as the answer to a question. It emphasizes direct answers, question-format headings, FAQ schema and content machines can quote without editing.
GEO targets generative AI tools like ChatGPT, Claude, Perplexity and Gemini. Because LLMs lean on brand mentions, reviews and authoritative citations across the web, GEO combines on-site structure with off-site entity and reputation building.
Yes. AI engines retrieve from the same indexed web Google ranks — sites with strong rankings and authority are cited far more often. AEO is a layer on top of SEO, not a replacement, which is why we run them as one campaign.
We build a panel of the real questions your buyers ask, run them across each AI engine on a schedule, and record whether you’re named, how you’re described and which sources are cited. That share-of-answer score is trended month over month.
On-site changes can surface in AI Overviews within weeks because they piggyback on Google’s index. LLM citations build over 3–6 months as new mentions and reviews accumulate in the sources those models retrieve from.
We deliver AI SEO & AEO to businesses across San Diego County. Choose your area and let’s get started: